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Predatory marketing : what everyone in business needs to know to win today's consumer /

by Beemer. C. Britt
Authors: Shook, Robert L.%author Published by : Broadway Book, (New York : ) Physical details: xvi, 288 p. ISBN: 0767901894 Subject(s): Marketing %United States | Consumer Behaviour Year: 1997
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Item type Location Call Number Status Notes Date Due
Book Book AUM Main Library English Collections Hall 658.800973 B414 (Browse Shelf) Available JBC/2011/9930
Book Book AUM Main Library English Collections Hall 658.800973 B414 (Browse Shelf) Available JBC/2011/9930

Includes bibliographical references and index.

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